CA2279847A1 - Interactive service device metering systems - Google Patents

Interactive service device metering systems Download PDF

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Publication number
CA2279847A1
CA2279847A1 CA002279847A CA2279847A CA2279847A1 CA 2279847 A1 CA2279847 A1 CA 2279847A1 CA 002279847 A CA002279847 A CA 002279847A CA 2279847 A CA2279847 A CA 2279847A CA 2279847 A1 CA2279847 A1 CA 2279847A1
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CA
Canada
Prior art keywords
metering system
interactive service
data acquisition
service device
acquisition unit
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CA002279847A
Other languages
French (fr)
Other versions
CA2279847C (en
Inventor
Daozheng Lu
David H. Harkness
Manish Bhatia
Jerome Samson
William A. Feininger
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
TNC US Holdings Inc
Original Assignee
Nielsen Media Research, Inc.
Daozheng Lu
David H. Harkness
Manish Bhatia
Jerome Samson
William A. Feininger
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Nielsen Media Research, Inc., Daozheng Lu, David H. Harkness, Manish Bhatia, Jerome Samson, William A. Feininger filed Critical Nielsen Media Research, Inc.
Publication of CA2279847A1 publication Critical patent/CA2279847A1/en
Application granted granted Critical
Publication of CA2279847C publication Critical patent/CA2279847C/en
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/31—Arrangements for monitoring the use made of the broadcast services
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/04—Billing or invoicing
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/65—Arrangements characterised by transmission systems for broadcast
    • H04H20/76—Wired systems
    • H04H20/82—Wired systems using signals not modulated onto a carrier
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M15/00—Arrangements for metering, time-control or time indication ; Metering, charging or billing arrangements for voice wireline or wireless communications, e.g. VoIP
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/45—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying users

Abstract

A metering system (10) meters usage of on-line and off-line services by way of interactive service devices (14). Interactive service devices (14) may include personal computers and non-personal computers. Non-personal computers may include network computers, gaming devices, Internet televisions, Internet telephones, and the like. The on-line service usage may include Internet usage such as which home pages, advertisements, and other Internet resources are accessed by a user. The off-line service usage may include application program usage such as which application programs are executed by a user.

Claims (95)

WHAT IS CLAIMED IS:
1. A metering system (10, 24, 110, 130, 160, 230, 250, 280, 320, or 402) having a data acquisition unit (12, 26, 40, 90, 112, 132, 162/164, 180, 234, 262, 284, 316, or 340) arranged to acquire data with respect to a device, the metering system also having a data processor (16, 30, 116, 138, 170, 234, 264, 270, 290, 296, 320, or 326) arranged to process the acquired data, the metering system being CHARACTERIZED IN THAT:
the data is usage data, and the device is any one of a variety of interactive service devices (14, 28, 114, 134, 168, 232, 254, 282, or 314/330) such that the data acquisition unit acquires the usage data from the interactive service device.
2. The metering system of claim 1 wherein the data acquisition unit (26, 40, 90, 112, 132, 162/164, 180, 234, 262, 284, 316, or 340) is a passive data acquisition unit arranged to passively acquire the usage data from the interactive service device.
3. The metering system of claim 2 wherein the passive data acquisition unit comprises software (40, 90, 180, or 340).
4. The metering system of claim 3 wherein the software (40, 90, 180, or 340) employs pattern matching (348) in order to recognize content being processed by the interactive service device (26, 40, 90, 112, 132, 162/164, 180, 234, 262, 284, 316, or 340).
5. The metering system of claim 3 wherein the software is resident in an EEPROM or the interactive service device.
6. The metering system of claim 5 wherein the software is downloaded to the EEPROM.
7. The metering system of claim 3 wherein the software is a plug-in software routine of a web browser on the interactive service device.
8. The metering system of claim 3 wherein the software is arranged to monitor scrolling (94 or 214) of a display and to include data related to the monitored scrolling in the usage data.
9. The metering system of claim 2 wherein the passive data acquisition unit (26, 40, 90, 112, 132, 162/164, 180, 234, 262, 284, 316, or 340) passively acquires the usage data from a personal computer (134) which is arranged to share a monitor with a television (136).
10. The metering system of claim 2 wherein the passive data acquisition unit (26, 40, 90, 112, 232, 162/164, 180, 234, 252, 284, 316, or 340) is coupled to a communication input of the interactive service device (14, 28, 114, 134, 168, 232, 254, 282, or 314/330) by way of a tap (40, 164, or 268).
11. The metering system of claim 10 wherein the tap taps into a phone line (166, Figure 12, 256, 288, or 318) coupled to the interactive service device.
12. The metering system of claim 10 wherein the tap (40) taps into a local area network coupled to the interactive service device.
13. The metering system of claim 10 wherein the tap (268, 294, or 324) taps into a video feed coupled to the interactive service device.
14. The metering system of claim 10 wherein the tap is a probe (147, 164, or 178) arranged to pick off a signal being processed by the interactive service device.
15. The metering system of claim 2 wherein the passive data acquisition unit is coupled to a television/internet (260 or 286) input of the interactive service device.
16. The metering system of claim 2 wherein the passive data acquisition unit includes a video frame grabber (344).
17, The metering system of claim 2 wherein the passive data acquisition unit passively acquires the usage data from a vertical blanking interval of a video signal.
18. The metering system of claim 1 wherein the passive data acquisition unit comprises software (40, 90, 180, or 340).
19. The metering system of claim 18 wherein the software employs pattern matching (340) in order to recognize content being processed by the interactive service device.
20. The metering system of claim 18 wherein to software is resident in an EEPROM of the interactive service device.
21. The metering system of claim 20 wherein the software is downloaded to the EEPROM.
22. The metering system of claim 1.8 wherein the software is a plug-in software routine of a web browser on the interactive service device.
23. The metering system of claim 18 wherein the software is arranged to monitor scrolling (94 or 214) of a display and to include data related to the monitored scrolling in tha usage data.
24. The metering system of claims 1, 2, 3, and 19 wherein the data processor is a storage medium of a type that can be mailed.
25. The metering system of claims 1, 2, 3, and 18 wherein the data processor is a transmitter (16, 30, 116, 138, 170, 234, 264, 270, 290, 296, 320, or 326) arranged to electronically transmit the data to a remote facility.
26. The metering system of claim 25 wherein the remote facility is a first remote facility (400), and wherein the data acquisition unit is downloaded to the interactive service device from a second remote facility (400).
27. The metering system of claim 26 wherein the first and second remote facilities are the same remote facility.
28. The metering system of claim 25 wherein the transmitter transmits the usage data to the remote facility though an on-line service communication.
29. The metering system of claim 25 wherein the transmitter transmits the usage data in real time to the remote facility.
30. The metering system of claim 27 wherein the transmitter transmits the usage data to the remote facility by way of a phone call.
31. The metering system of claim 25 wherein the transmitter transmits the usage data to the remote facility by way of cable.
32. The metering system of claims 1, 2, 3, and 18 wherein the interactive service device is a personal computer (114 ar 134).
33. The metering system of claims 1, 2, 3, and 18 wherein the interactive service device is a non-personal-computer (168, 232, 252, 254, 282, 312, or 314).
34. The metering system of claims 1, 2, 3, 5, 6, and 18 wherein the data acquisition unit acquires off-line usage data.
35. The metering system of claim 34 wherein the data acquisition unit acquires on-line usage data.
36. The metering system of claims 1, 2, 3, 5, 6, and 18 wherein the data acquisition unit acquires on-line usage data.
37. The metering system of claim 36 wherein the interactive service device is a personal computer (114 or 134).
38. The metering system of claim 36 wherein the interactive service device is a non-personal-computer (168, 232, 252, 254, 282, 312, or 314),
39. The metering system of claims 1, 2, 3, and 18 further comprising an user identification unit (118, 140, 172, 236, 266, 292, or 322) that identifies a user independently of a password and/or a logon identification.
40. The metering system of claim 39 wherein the user identification unit implements biometrics recognition.
41. The metering system of claim 39 wherein the user identification unit implements personal characteristic detection.
42. The metering system of claim 39 wherein the data acquisition unit acquires on-line usage data.
43. The metering system of claims 1, 2, 3, and 18 wherein the data acquisition unit is at a first statistically selected facility, wherein the data processor is at the first statistically selected facility, and wherein the metering system further comprises:
a plurality of other data acquisition units arranged to acquire usage data from a plurality of corresponding other interactive service devices, wherein each of the other data acquisition units and a corresponding other interactive service device are located in a plurality of corresponding other statistically selected facilities (402); and, a plurality of other data processors arranged to transmit the usage data to a remote facility, wherein each of the other data processors is located in a corresponding one of the plurality of other statistically selected facilities.
44. The metering system of claims 1, 2, and 3 wherein the data acquisition unit includes a code detector (94, 210, or 348) that detects an identification code in content being processed by the interactive service device.
45. The metering system of claim 44 wherein the content being processed by the interactive service device is an application program being executed by the interactive service device.
46. The metering system of claim 44 wherein the content being processed by the interactive service device is an on-line service communication received by the interactive service device.
47. The metering system of claim 44 wherein the identification code is in video content being processed by the interactive service device.
48. The metering system of claim 44 wherein the identification code is in audio content being processed by the interactive service device.
49. The metering system of claim 44 wherein the identification code is in graphics being processed by the interactive service device.
50. The metering system of claim 44 wherein the data acquisition unit comprises a tap (147, 164; or 178) that taps into a communication line coupled to an interactive service device, and wherein the code detector detects the identification code from the communications on the communication line.
51. The metering system of claim 44 wherein the data acquisition unit comprises a probe (147, 154, or 178 arranged to pick off a signal being processed by the interactive service device, and wherein the code detector detects the identification code from the signal picked off by the probe.
52. The metering system of claim 44 wherein the data acquisition unit is coupled to receive a video output of the interactive service device, and wherein the code detector detects the identification code from the video output.
53. The metering system of claim 44 wherein the data acquisition unit is coupled to receive an audio output of the interactive service device, and wherein the code detector detects the identification code from the audio output.
54. The metering system of claim 44 wherein the data acquisition unit comprises software (40, 90, 180, or 340).
55. The metering system of claim 54 wherein the software is arranged to monitor scrolling (94 or 214) of video displayed with respect to the interactive service device.
56. The metering system of claim 54 wherein the software is resident in an EEPROM of the interactive service device.
57. The metering system of claim 56 wherein the software is downloaded to the EEPROM.
58. The metering system of claim 54 wherein the software on a plug-in software routine of a web browser do the interactive service device.
59. The metering system of claim 44 further comprising a user identification device (118, 144, 172) 236, 266, 292, or 322) that identifies a user independently of a password and/or a logon identification.
60. The metering system of claim 59 wherein the user identification device implements biometrics recognition.
61. The metering system of claim 59 wherein the user identification device implements personal characteristic detection.
62. The metering system of claim 44 wherein the data processor is a transmitter that transmits the usage data to a remote facility through an on-line service communication.
63. The metering system of claim 44 wherein the data processor is a transmitter that transmits the usage data to a remote facility in real time.
64. The metering system of claim 44 wherein the data acquisition unit is at a first statistically selected facility, and wherein the metering system further comprises:
a plurality of other data acquisition units that acquire usage data from a plurality of other interactive service devices, wherein each of the other data acquisition units includes a corresponding code detector that detects an identification code in content being processed by a corresponding one of the other interactive service device, and wherein each of the other data acquisition units and a corresponding other interactive service devices are located in a corresponding of a plurality of other statistically selected facilities (402).
55. The metering system of claim 1 wherein the data acquisition unit monitors a video input of the interactive service device, wherein the video input is an input that receives a video signal having an NTSC format, and wherein the data acquisition unit comprises a frame grabber arranged to grab frames from the video signal (Figure 13 or 15).
66. The metering system of claim 1 wherein the data acquisition unit monitors a communication input of the interactive service device, wherein the communication input an input that receives computer graphics, and wherein the data acquisition unit comprises a frame grabber arranged to grab frames from the computer graphics.
67. The metering system of claim 1 wherein the data acquisition unit acquires ratings data relating to the tuning of television signals by a television tuner.
68. The metering system of claim 67 wherein the ratings data comprises signatures extracted from the television signals tuned by the television tuner.
69. The metering system of claims 67 and 69 further comprising an identification code reader (94, 210, or 349) that reads program identification codes from the television signals tuned by the television tuner.
70. The metering system of claim 67 wherein the television tuner is associated with a conventional television (136).
71. The metering system of claim 67 wherein the television tuner is associated with an Internet television (252, 282, or 312).
72. The metering system of claim 67 wherein the television tuner is associated with a computer.
73. The metering system of claim 67 wherein the television tuner is associated with the interactive service device.
74. The metering system of claims 1 and 2 wherein the interactive service device is a video display device, and wherein the data acquisition unit employs pattern matching (348) to acquire the usage data from a video signal received by the video display device.
75. The metering system of claim 74 wherein the video display device is a television, and wherein the data acquisition unit acquires the usage data from the video signal at a video input of the television (Figure 13 or 15).
76. The metering system of claim 74 wherein the video display device is a television, and wherein the data acquisition unit acquires the usage data from the video signal at a video output of the television (Figure 14).
77. The metering system of claim 74 wherein the video display device is a television, and wherein the data acquisition unit acquires the usage data from a probe (147, 164 or 178) arranged to pick up a signal of the television.
78. The metering system of claim 77 wherein the probe ie non-intrusive.
79. The metering system of claim 77 wherein the probe is at a video output of the television (Figure 14).
80. The metering system of claim 77 wherein the probe is at a video input of the television (Figure 13 or 15).
81. The metering system of claim 74 wherein the data acquisition device comprises a frame grabber (344).
82. The metering system of claim 81 wherein the data acquisition unit implements pattern matching (348) to recognize an identification code in frames grabbed by the frame grabber.
83. The metering system o~ claim 81 wherein the data acquisition unit implements pattern matching (348) to recognize on-line service content from frames grabbed by the frame grabber.
84. The metering system of claim 74 wherein the data acquisition unit includes a code reader 210, or 348). that reads an identification code reader (94, video signal received by the video display device.
85. The metering system of claim 74 further comprising a user identification device (118, 140, 172, 236, 266, 292, or 322) that identifies a user of the video display device independently of a password and/or a logon identification.
86. The metering system of claim 85 wherein the user identification device implements biometrics recognition.
87. The metering system of claim 85 wherein the user identification device implements personal characteristic detection.
-79-89. A method of using the metering system of claim 1 comprising the following steps:
a) using the metering system to collect fist usage data from a plurality of ed users; and, b) using the metering system to collect second usage data from a plurality of content providers.
89. The method of claim 88 wherein the end users are in residential facilities.
90. The method of claim 88 wherein the end users are in commercial facilities.
91. The method of claim 88 wherein the end users are in residential facilities and commercial facilities.
92. The method of claim 88 wherein step a) comprises the step of electronically collecting the first usage data from local area networks of the plurality of end users.
93. The method of claim 88 wherein the content providers are on-line service providers.
94. The method of claim 88 wherein the content providers are web sites.
95. The method of claim 89 whexein step a) comprises the step ef electronically collecting first usage data from the plurality of end users, and wherein step b) comprises the step of electronically collecting second usage data from the plurality of content providers.
CA2279847A 1996-12-11 1997-11-24 Interactive service device metering systems Expired - Lifetime CA2279847C (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US08/763,750 US7607147B1 (en) 1996-12-11 1996-12-11 Interactive service device metering systems
US08/763,750 1996-12-11
PCT/US1997/021643 WO1998026529A2 (en) 1996-12-11 1997-11-24 Interactive service device metering systems

Publications (2)

Publication Number Publication Date
CA2279847A1 true CA2279847A1 (en) 1998-06-18
CA2279847C CA2279847C (en) 2011-01-18

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CA2279847A Expired - Lifetime CA2279847C (en) 1996-12-11 1997-11-24 Interactive service device metering systems

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US (3) US7607147B1 (en)
EP (1) EP0944991B1 (en)
JP (1) JP4408453B2 (en)
CN (2) CN100392614C (en)
AR (1) AR010347A1 (en)
AT (1) ATE335356T1 (en)
AU (1) AU722754B2 (en)
BR (1) BR9713896B1 (en)
CA (1) CA2279847C (en)
DE (1) DE69736435T2 (en)
ES (1) ES2270472T3 (en)
WO (1) WO1998026529A2 (en)

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