CA2601390A1 - System and method for purchasing broadcasting time - Google Patents

System and method for purchasing broadcasting time Download PDF

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Publication number
CA2601390A1
CA2601390A1 CA002601390A CA2601390A CA2601390A1 CA 2601390 A1 CA2601390 A1 CA 2601390A1 CA 002601390 A CA002601390 A CA 002601390A CA 2601390 A CA2601390 A CA 2601390A CA 2601390 A1 CA2601390 A1 CA 2601390A1
Authority
CA
Canada
Prior art keywords
play
media content
content
hub
point
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CA002601390A
Other languages
French (fr)
Other versions
CA2601390C (en
Inventor
Ryan Steelberg
Chad Steelberg
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Google LLC
Original Assignee
Google Inc.
Ryan Steelberg
Chad Steelberg
Dmarc Broadcasting, Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc., Ryan Steelberg, Chad Steelberg, Dmarc Broadcasting, Inc. filed Critical Google Inc.
Priority to CA2756017A priority Critical patent/CA2756017A1/en
Publication of CA2601390A1 publication Critical patent/CA2601390A1/en
Application granted granted Critical
Publication of CA2601390C publication Critical patent/CA2601390C/en
Expired - Fee Related legal-status Critical Current
Anticipated expiration legal-status Critical

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/02—Arrangements for generating broadcast information; Arrangements for generating broadcast-related information with a direct linking to broadcast information or to broadcast space-time; Arrangements for simultaneous generation of broadcast information and broadcast-related information
    • H04H60/06—Arrangements for scheduling broadcast services or broadcast-related services
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/10—Arrangements for replacing or switching information during the broadcast or the distribution
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/12—Arrangements for observation, testing or troubleshooting
    • H04H20/14—Arrangements for observation, testing or troubleshooting for monitoring programmes
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/02—Arrangements for generating broadcast information; Arrangements for generating broadcast-related information with a direct linking to broadcast information or to broadcast space-time; Arrangements for simultaneous generation of broadcast information and broadcast-related information
    • H04H60/04—Studio equipment; Interconnection of studios
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/61—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/66—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 for using the result on distributors' side
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2543—Billing, e.g. for subscription services
    • H04N21/2547—Third Party Billing, e.g. billing of advertiser
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H04N21/25891—Management of end-user data being end-user preferences
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26258—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data

Abstract

A system and method for developing plays of media content is disclosed. A
system for developing plays of media content includes a hub that is at least partially remote from a media content play point that at least partially controls the plays of the media content and at least partially controls the media content play point that plays the media content; at least one input associated with the hub that receives first non-play content regarding the media content play point and second non-play content and the media content from at least one system user wherein the first non-play content enables selection of the second non- play content and the media content by the at least one system user; at least one module communicatively connected to said hub that parses the first and second non-play content, wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and at least one output associated with the hub that communicates with the hub which effectuates the hub's at least partial control of the media content play point.

Claims (11)

1. A system for developing plays of media content, comprising:

a hub that is at least partially remote from a media content play point that at least partially controls the plays of the media content and at least partially controls the media content play point that plays the media content;

at least one input associated with the hub that receives first non-play content regarding the media content play point and second non-play content and the media content from at least one system user wherein the first non-play content enables selection of the second non-play content and the media content by the at least one system user;

at least one module communicatively connected to said hub that parses the first and second non-play content, wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and at least one output associated with the hub that communicates with the hub which effectuates the hub's at least partial control of the media content play point.
2. The system of claim 1, wherein said non-play content is received in real-time.
3. The system of claim 1, wherein said hub is local to the media content play point.
4. The system of claim 1, wherein said media content play point is remote from the hub.
5. The system of claim 1, wherein said non-play content regarding at least one media content play point comprises format, market, listenership, rating, listener demographics, cost/price/rate for broadcasting, availability of broadcasting time, radio station, network, daypart, schedule, and geography of the broadcast audience information/data.
6. The system of claim 1, wherein said non-play content regarding at least one system user comprises account, personal, financial, at least one campaign, at least one creative, and broadcasting purchase information/data.
7. The system of claim 1, wherein said non-play content regarding at least some play of media content comprises at least one campaign, at least one creative, and broadcasting purchase information/data.
8. The system of claim 1, wherein said at least some user play content comprises is at least one creative.
9. A method for developing plays of media content, comprising:
controlling the plays of the media content and at least partially controlling a media content play point that plays the media content using a hub that is at least partially remote from the media content play point;

receiving first non-play content regarding the media content play point and second non-play content and the media content from at least one system user through at least one input associated with the hub wherein the first non-play content enables selection of the second non-play content and the media content by the at least one system user;

parsing the first and second non-play content using at least one module communicatively connected to said hub wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and effectuating the hub's at least partial control of the media content play point through at least one output associated with the hub that communicates with the hub.
10. The method of claim 9, wherein said method operates in real-time.
11. The method of claim 9, wherein said non-play content regarding at least one media content play point comprises format, market, listenership, rating, listener demographics, cost/price/rate for broadcasting, availability of broadcasting time, radio station, network, daypart, schedule, and geography of the broadcast audience information/data.
CA2601390A 2005-03-17 2006-03-15 System and method for purchasing broadcasting time Expired - Fee Related CA2601390C (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CA2756017A CA2756017A1 (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US66295105P 2005-03-17 2005-03-17
US60/662,951 2005-03-17
PCT/US2006/009351 WO2006101906A2 (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time

Related Child Applications (1)

Application Number Title Priority Date Filing Date
CA2756017A Division CA2756017A1 (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time

Publications (2)

Publication Number Publication Date
CA2601390A1 true CA2601390A1 (en) 2006-09-28
CA2601390C CA2601390C (en) 2012-01-24

Family

ID=37024360

Family Applications (3)

Application Number Title Priority Date Filing Date
CA002602157A Abandoned CA2602157A1 (en) 2005-03-17 2006-03-15 A management console providing an interface for featured sets of digital automation systems
CA2601390A Expired - Fee Related CA2601390C (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time
CA2756017A Abandoned CA2756017A1 (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time

Family Applications Before (1)

Application Number Title Priority Date Filing Date
CA002602157A Abandoned CA2602157A1 (en) 2005-03-17 2006-03-15 A management console providing an interface for featured sets of digital automation systems

Family Applications After (1)

Application Number Title Priority Date Filing Date
CA2756017A Abandoned CA2756017A1 (en) 2005-03-17 2006-03-15 System and method for purchasing broadcasting time

Country Status (8)

Country Link
US (5) US20060212898A1 (en)
EP (2) EP1867164A4 (en)
CN (2) CN101444097B (en)
AU (2) AU2006227730A1 (en)
CA (3) CA2602157A1 (en)
DE (1) DE202006021056U1 (en)
MX (2) MX2007011432A (en)
WO (3) WO2006101904A2 (en)

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WO2006101906A3 (en) 2009-02-19
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EP1867165A2 (en) 2007-12-19
US20060212916A1 (en) 2006-09-21
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