CN103425475A - Method for adding click link to Internet advertisement - Google Patents

Method for adding click link to Internet advertisement Download PDF

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Publication number
CN103425475A
CN103425475A CN2012101656540A CN201210165654A CN103425475A CN 103425475 A CN103425475 A CN 103425475A CN 2012101656540 A CN2012101656540 A CN 2012101656540A CN 201210165654 A CN201210165654 A CN 201210165654A CN 103425475 A CN103425475 A CN 103425475A
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Prior art keywords
flash
advertisement
javascript program
button
link
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CN2012101656540A
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CN103425475B (en
Inventor
房炜
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Poly Win Information Technology (shanghai) Co Ltd
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Poly Win Information Technology (shanghai) Co Ltd
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Abstract

The invention discloses a method for adding a click link to an Internet advertisement. The method includes: selecting one advertisement, and judging whether the advertisement is a FLASH advertisement or not through a javascript program; if so, dynamically generating a BUTTON tag in an HTML (hypertext markup language) page through the javascript program; dynamically inserted FLASH into the BUTTON tag through the javascript program. Compared with the prior art, the method has the advantages that 50% of development time of FLASH developers is saved due to the fact that FLASH source file processing is unnecessary. In addition, by pattern cheat of the BUTTON, click can be increased and mouse events on the FLASH are not shielded.

Description

A kind of method of clicking link that adds to Internet advertising
Technical field
The present invention relates to Internet technical field, particularly a kind of method of clicking link that adds to Internet advertising.
Background technology
Along with the development of the service of internet information, in the operation field, website, Internet advertising is strong by feat of its property implanted, browse some amount and the high advantage of clicking rate, becomes rapidly the perpetual object of vast advertising media, and brought huge commercial value to the client.
Existing advertisement display technique is dynamically to demonstrate picture and FLASH animation at predefined location advertising mostly, and these pictures and FLASH animation add the advertisement page link, the user is clicked afterwards and just can show the advertisement promotion page at new window.
Yet, it is existing that to add the method for clicking link to Internet advertising be mainly directly in the FLASH source file, to add the click code, for example: when processing the FLASH source file, at first increase a mask layer, then add following code: gerURL (" http://www.lining.com ", " _ blank on mask layer "); After the user clicks this FLASH advertisement so, the page will go to the http://www.lining.com page accordingly.
This defect of clicking link method that adds is: in FLASH advertisement exploitation, need to process a large amount of FLASH source files, and can't simultaneously large batch ofly to FLASH, add and click link (for example 10000 FLASH), this has seriously increased FLASH developer's workload.Also have plenty of directly at transparent picture of FLASH shade, but defect be simultaneously shade FLASH obtain mouse event, affected some mutual by mouse.
Summary of the invention
Technological deficiency for existing in above-mentioned prior art the present invention seeks to: utilize the JAVASCRIPT technology, propose a kind of new method of clicking connection that adds to Internet advertising, can also overcome above-mentioned weak point of the prior art simultaneously.
The technical solution adopted for the present invention to solve the technical problems is:
A kind of method of clicking link that adds to Internet advertising, it comprises the steps:
Step S1: select an ad material, and judge by the javascript program whether described ad material is the FLASH advertisement;
Step S2: if the FLASH advertisement, by the javascript program, generates a BUTTON label (being button label) dynamically in html page;
Step S3: by the javascript program, FLASH is inserted in button label dynamically again.
Described step S1 concrete grammar is: obtain the address URL of material, then by the javascript program, judge whether the filename suffix of ad material is " swf ".
The invention has the beneficial effects as follows: the present invention and prior art, through actual contrast, have reduced FLASH developer 50% development time, because no longer need them to be processed the FLASH source file.And the pattern deception by BUTTON, can realize adding and click and do not shield the mouse event on FLASH.
The accompanying drawing explanation
Fig. 1 is process flow diagram of the present invention.
Embodiment
In conjunction with the accompanying drawings, the present invention is further detailed explanation.
As shown in Figure 1: a kind of method of clicking link that adds to Internet advertising comprises the steps:
Step S1: select an ad material, and judge by the javascript program whether described ad material is the FLASH advertisement, and concrete grammar is the URL that gets the material address, then judge whether file suffixes is " swf ".
(code sample: var url=" http://d2.sina.com.cn/201112/30/386834_78090ls_dsp_tl02_leteng_ C.swf ";
var?arrurl=url.split(".");
If (arrurl[arrurl.length-1]==" swf ") // be flash)
Step S2: if the FLASH advertisement, by the javascript program, generates a BUTTON label (being button label) dynamically in html page; (generation button code sample: strdiv+='<button disabled style=" width: '+swfwidth+ '; Height: '+swfheight+ '; Border:none " > '; )
Step S3: by the javascript program, FLASH is inserted in button label dynamically again.
Be below illustrational source code:
The concrete source code of the present embodiment is as follows:
Figure BDA00001678998500041
Figure BDA00001678998500051
The above-described preferred embodiment of utilizing describes the present invention in detail, but not limits the scope of the invention.Those skilled in the art can make trickle change and adjustment by after reading the present invention, and the main idea of the present invention of will can yet be regarded as place, also do not break away from the spirit and scope of the present invention.

Claims (2)

1. one kind adds the method for clicking link to Internet advertising, it is characterized in that, comprises the steps:
Step S1: select an ad material, and judge by the javascript program whether described ad material is the FLASH advertisement;
Step S2: if the FLASH advertisement, by the javascript program, generates a BUTTON label dynamically in html page;
Step S3: by the javascript program, FLASH is inserted in the BUTTON label dynamically again.
2. a kind of method of clicking link that adds to Internet advertising as claimed in claim 1, it is characterized in that, what described step S1 was concrete comprises: obtain the address URL of material, then by the javascript program, judge whether the filename suffix of ad material is " swf ".
CN201210165654.0A 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising Active CN103425475B (en)

Priority Applications (1)

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CN201210165654.0A CN103425475B (en) 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising

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CN201210165654.0A CN103425475B (en) 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising

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Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5986654A (en) * 1997-05-29 1999-11-16 Oracle Corporation System and method for rendering on-screen iconic buttons with dynamic textual link
CN1588859A (en) * 2003-01-17 2005-03-02 天图信息技术(上海)有限公司 Method and device for providing internet content
CN1932817A (en) * 2006-09-15 2007-03-21 陈远 Common interconnection network content keyword interactive system
CN101515288A (en) * 2009-03-11 2009-08-26 腾讯科技(深圳)有限公司 Display method of network vedio in tabbed browser and processing unit thereof
CN101896928A (en) * 2007-12-16 2010-11-24 软银公司 Advertisement system and advertising method

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5986654A (en) * 1997-05-29 1999-11-16 Oracle Corporation System and method for rendering on-screen iconic buttons with dynamic textual link
CN1588859A (en) * 2003-01-17 2005-03-02 天图信息技术(上海)有限公司 Method and device for providing internet content
CN1932817A (en) * 2006-09-15 2007-03-21 陈远 Common interconnection network content keyword interactive system
CN101896928A (en) * 2007-12-16 2010-11-24 软银公司 Advertisement system and advertising method
CN101515288A (en) * 2009-03-11 2009-08-26 腾讯科技(深圳)有限公司 Display method of network vedio in tabbed browser and processing unit thereof

Non-Patent Citations (2)

* Cited by examiner, † Cited by third party
Title
张鑫,黄灯桥: "《JavaScript凌厉开发--Ext详解与实践》", 31 March 2009 *
陈梅梅,王扶东: "《企业电子商务实验管理教程 》", 31 August 2010 *

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Address after: 201203 No. 568 Hengfeng Road, Shanghai, Zhabei District 1007

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