WO1998034168A3 - Method and system for customizing marketing services on networks communicating with hypertext tagging conventions - Google Patents

Method and system for customizing marketing services on networks communicating with hypertext tagging conventions Download PDF

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Publication number
WO1998034168A3
WO1998034168A3 PCT/US1998/000975 US9800975W WO9834168A3 WO 1998034168 A3 WO1998034168 A3 WO 1998034168A3 US 9800975 W US9800975 W US 9800975W WO 9834168 A3 WO9834168 A3 WO 9834168A3
Authority
WO
WIPO (PCT)
Prior art keywords
hypertext
client
document
documents
identity
Prior art date
Application number
PCT/US1998/000975
Other languages
French (fr)
Other versions
WO1998034168A2 (en
WO1998034168A9 (en
Inventor
William J Tobin
Original Assignee
William J Tobin
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by William J Tobin filed Critical William J Tobin
Priority to CA002278279A priority Critical patent/CA2278279A1/en
Priority to JP53292698A priority patent/JP4021941B2/en
Priority to EP98903565A priority patent/EP1032899A2/en
Publication of WO1998034168A2 publication Critical patent/WO1998034168A2/en
Publication of WO1998034168A3 publication Critical patent/WO1998034168A3/en
Publication of WO1998034168A9 publication Critical patent/WO1998034168A9/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
    • G06F16/972—Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/53—Network services using third party service providers
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L9/00—Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols
    • H04L9/40—Network security protocols
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L69/00—Network arrangements, protocols or services independent of the application payload and not provided for in the other groups of this subclass
    • H04L69/30—Definitions, standards or architectural aspects of layered protocol stacks
    • H04L69/32—Architecture of open systems interconnection [OSI] 7-layer type protocol stacks, e.g. the interfaces between the data link level and the physical level
    • H04L69/322—Intralayer communication protocols among peer entities or protocol data unit [PDU] definitions
    • H04L69/329—Intralayer communication protocols among peer entities or protocol data unit [PDU] definitions in the application layer [OSI layer 7]

Abstract

A server based communications system provides dynamic customization of hypertext tagged documents (3109) presented to clients (14) accessing the system. The customization, which pertains to the content of the documents (3109), is based on the specific requirements of a class to which the client belongs. The class may be defined by the identity of the source which refers the client to the system. The database is utilized which dynamically retrieves stored data in response to a server software tool which configures the data into hypertext tagged documents. The system utilizes a dynamic token scheme (3301) to pass the identity of the referring network site from document to document to eventual purchase document accessed by the client through the hypertext tags.
PCT/US1998/000975 1997-01-21 1998-01-20 Method and system for customizing marketing services on networks communicating with hypertext tagging conventions WO1998034168A2 (en)

Priority Applications (3)

Application Number Priority Date Filing Date Title
CA002278279A CA2278279A1 (en) 1997-01-21 1998-01-20 Method and system for customizing marketing services on networks communicating with hypertext tagging conventions
JP53292698A JP4021941B2 (en) 1997-01-21 1998-01-20 Method and system for customizing a sales service on a network communicating via a hypertext tagging convention
EP98903565A EP1032899A2 (en) 1997-01-21 1998-01-20 Method and system for customizing marketing services on networks communicating with hypertext tagging conventions

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US08/785,321 US6141666A (en) 1996-01-22 1997-01-21 Method and system for customizing marketing services on networks communicating with hypertext tagging conventions
US08/785,321 1997-01-21

Publications (3)

Publication Number Publication Date
WO1998034168A2 WO1998034168A2 (en) 1998-08-06
WO1998034168A3 true WO1998034168A3 (en) 1998-12-17
WO1998034168A9 WO1998034168A9 (en) 1999-01-28

Family

ID=25135115

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US1998/000975 WO1998034168A2 (en) 1997-01-21 1998-01-20 Method and system for customizing marketing services on networks communicating with hypertext tagging conventions

Country Status (5)

Country Link
US (1) US6141666A (en)
EP (1) EP1032899A2 (en)
JP (2) JP4021941B2 (en)
CA (1) CA2278279A1 (en)
WO (1) WO1998034168A2 (en)

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US9396476B2 (en) 2000-05-08 2016-07-19 Inventor Holdings, Llc Method and system for providing a link in an electronic file being presented to a user

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