WO2004046870A3 - System and method for administering incentive offers - Google Patents

System and method for administering incentive offers Download PDF

Info

Publication number
WO2004046870A3
WO2004046870A3 PCT/US2003/036697 US0336697W WO2004046870A3 WO 2004046870 A3 WO2004046870 A3 WO 2004046870A3 US 0336697 W US0336697 W US 0336697W WO 2004046870 A3 WO2004046870 A3 WO 2004046870A3
Authority
WO
WIPO (PCT)
Prior art keywords
offer
offers
engine
administering
tests
Prior art date
Application number
PCT/US2003/036697
Other languages
French (fr)
Other versions
WO2004046870A2 (en
Inventor
Aric L Allen
Corbett Bloom
Paige L Bridges
Jerome A Cohen Jr
Laxmikant Dash
William A Desimone
Simran K Kalra
Kimberlee M Lucas
Shashikant A Rao
Original Assignee
American Express Travel Relate
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US10/356,895 external-priority patent/US20030144907A1/en
Application filed by American Express Travel Relate filed Critical American Express Travel Relate
Priority to AU2003291557A priority Critical patent/AU2003291557A1/en
Publication of WO2004046870A2 publication Critical patent/WO2004046870A2/en
Publication of WO2004046870A3 publication Critical patent/WO2004046870A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

The present invention is directed toward a system and method for administering incentive offers. A system for administering incentive offers includes a centralized repository (110) for storing offer information, a maintenance engine (120) for updating and maintaining the offer information in the repository, and a retrieval engine (130) for finding and retrieving offers. The system cooperates with an offer presentation engine (135) for configuring and presenting offers based on offeree traits and the environment in which the offer is to be presented. An exemplary system formulates tests to determine effects of changes in content or context, tracks events related to presentation and acceptance of offers, evaluates impact of offer changes on offer effectiveness, and predicts optimum offer content and context based on results of such tests.
PCT/US2003/036697 2002-11-20 2003-11-14 System and method for administering incentive offers WO2004046870A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU2003291557A AU2003291557A1 (en) 2002-11-20 2003-11-14 System and method for administering incentive offers

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US42771502P 2002-11-20 2002-11-20
US60/427,715 2002-11-20
US10/356,895 US20030144907A1 (en) 2001-03-05 2003-02-03 System and method for administering incentive offers
US10/356,895 2003-02-03

Publications (2)

Publication Number Publication Date
WO2004046870A2 WO2004046870A2 (en) 2004-06-03
WO2004046870A3 true WO2004046870A3 (en) 2005-07-14

Family

ID=32328862

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2003/036697 WO2004046870A2 (en) 2002-11-20 2003-11-14 System and method for administering incentive offers

Country Status (2)

Country Link
AU (1) AU2003291557A1 (en)
WO (1) WO2004046870A2 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20110178859A1 (en) * 2010-01-15 2011-07-21 Imrey G Christopher System and method for resolving transactions employing optional benefit offers

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010014868A1 (en) * 1997-12-05 2001-08-16 Frederick Herz System for the automatic determination of customized prices and promotions

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010014868A1 (en) * 1997-12-05 2001-08-16 Frederick Herz System for the automatic determination of customized prices and promotions

Also Published As

Publication number Publication date
WO2004046870A2 (en) 2004-06-03
AU2003291557A8 (en) 2004-06-15
AU2003291557A1 (en) 2004-06-15

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