WO2009087613A3 - Privacy-protecting consumer profiling and recommendation - Google Patents
Privacy-protecting consumer profiling and recommendation Download PDFInfo
- Publication number
- WO2009087613A3 WO2009087613A3 PCT/IL2008/001690 IL2008001690W WO2009087613A3 WO 2009087613 A3 WO2009087613 A3 WO 2009087613A3 IL 2008001690 W IL2008001690 W IL 2008001690W WO 2009087613 A3 WO2009087613 A3 WO 2009087613A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- consumer
- advertisement
- profiling
- information
- server
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
Abstract
A distributed system and method for providing advertisement recommendations for users seeking consumer information over the Internet. A consumer profiling server tracks information related to patterns of a consumer's Internet usage, surfing, and preferences for content, and optionally summarizes this information in cookies stored in the consumer's device. High-level categorization is done by computer from evaluations prepared by human analysis. An advertisement server provides advertisements to the consumer's device according to recommendations of the consumer profiling server according to the stored consumer usage and preference data. Tracking, analysis, and storage of consumer information are done in a manner that cannot be traced back to any individual consumer or consumer device, thus assuring consumer privacy. Furthermore, the consumer profiling server and the advertisement server can be combined or in separate physical devices, permitting the system to be distributed over multiple consumer profiling servers and/or multiple advertisement servers.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US999208P | 2008-01-07 | 2008-01-07 | |
US61/009,992 | 2008-01-07 |
Publications (2)
Publication Number | Publication Date |
---|---|
WO2009087613A2 WO2009087613A2 (en) | 2009-07-16 |
WO2009087613A3 true WO2009087613A3 (en) | 2010-03-11 |
Family
ID=40853529
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/IL2008/001690 WO2009087613A2 (en) | 2008-01-07 | 2008-12-29 | Privacy-protecting consumer profiling and recommendation |
Country Status (1)
Country | Link |
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WO (1) | WO2009087613A2 (en) |
Families Citing this family (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
EP2507758A4 (en) | 2009-12-04 | 2013-11-27 | Ericsson Telefon Ab L M | System and methods for protecting the privacy of user information in a recommendation system |
US20120303439A1 (en) * | 2010-01-13 | 2012-11-29 | Sotxtme Ltd | User-defined access controls for accessing user via an electronic communication device |
CN102395053B (en) * | 2011-11-29 | 2014-03-19 | 乐视致新电子科技(天津)有限公司 | IPTV system |
US9363238B2 (en) | 2012-06-04 | 2016-06-07 | Apple Inc. | Repackaging demographic data with anonymous identifier |
US9881320B2 (en) | 2014-05-28 | 2018-01-30 | Apple Inc. | Targeting customer segments |
CN113459975B (en) * | 2021-07-31 | 2022-10-04 | 重庆长安新能源汽车科技有限公司 | Intelligent cabin system |
Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20060026067A1 (en) * | 2002-06-14 | 2006-02-02 | Nicholas Frank C | Method and system for providing network based target advertising and encapsulation |
US20070067297A1 (en) * | 2004-04-30 | 2007-03-22 | Kublickis Peter J | System and methods for a micropayment-enabled marketplace with permission-based, self-service, precision-targeted delivery of advertising, entertainment and informational content and relationship marketing to anonymous internet users |
US20070226062A1 (en) * | 2006-02-21 | 2007-09-27 | Hughes John M | Internet contest |
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2008
- 2008-12-29 WO PCT/IL2008/001690 patent/WO2009087613A2/en active Application Filing
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20060026067A1 (en) * | 2002-06-14 | 2006-02-02 | Nicholas Frank C | Method and system for providing network based target advertising and encapsulation |
US20070067297A1 (en) * | 2004-04-30 | 2007-03-22 | Kublickis Peter J | System and methods for a micropayment-enabled marketplace with permission-based, self-service, precision-targeted delivery of advertising, entertainment and informational content and relationship marketing to anonymous internet users |
US20070226062A1 (en) * | 2006-02-21 | 2007-09-27 | Hughes John M | Internet contest |
Also Published As
Publication number | Publication date |
---|---|
WO2009087613A2 (en) | 2009-07-16 |
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