WO2009153364A1 - Method for broadcasting messages - Google Patents

Method for broadcasting messages Download PDF

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Publication number
WO2009153364A1
WO2009153364A1 PCT/ES2008/070121 ES2008070121W WO2009153364A1 WO 2009153364 A1 WO2009153364 A1 WO 2009153364A1 ES 2008070121 W ES2008070121 W ES 2008070121W WO 2009153364 A1 WO2009153364 A1 WO 2009153364A1
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WIPO (PCT)
Prior art keywords
message
messages
manager
user
users
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PCT/ES2008/070121
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Spanish (es)
French (fr)
Inventor
Javier PÉREZ DOLSET
Original Assignee
Zed Worldwide S.A.
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Publication date
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Priority to PCT/ES2008/070121 priority Critical patent/WO2009153364A1/en
Publication of WO2009153364A1 publication Critical patent/WO2009153364A1/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce

Definitions

  • the present invention relates, in general, to a method of broadcasting messages and processing message response to a message transmitted to a set of telephone terminals connected to a telecommunications network.
  • a service provider disseminates an incentive message and / or challenge question, hereinafter, a message to a large group of customers and / or subscribers, henceforth, users included in a database of an operator of telecommunications and / or service provider, hereinafter, service provider.
  • the procedure described involves the generation of a high volume of message traffic to and from the media of the service provider, that is, a dialogue is initiated via messages that must be managed in a predetermined period of time to meet the objective. last of the initial message, such as assigning a reward to a user who has met the requirements set forth in the first initial message and subsequent messages sent by the service provider.
  • the telecommunications network that has been carried out in an uncontrolled and disorganized manner in many aspects.
  • the telecommunications network requires an increase in benefits, greater speed, ease of use, connectivity, mobility, processing capacity of the data increase regardless of the nature of the transmitted data.
  • the present invention seeks to resolve or reduce one or more of the drawbacks set forth above by means of a message dissemination procedure as claimed in claim 1.
  • Embodiments of the invention are set forth in the dependent claims.
  • An object of the invention is to provide a method of dissemination of all types of information irrespective of its nature.
  • telecommunications terminal equipment such as a portable telecommunications device by users and connectable to a telecommunications network to receive value-added services offered by an operator of the network telecommunications and / or a service provider.
  • Another object of the invention is that the said information dissemination procedure in the form of messages between the users and the service provider be independent of the type of telecommunications terminal equipment used by the user at each moment, being operatively connected to The telecommunications network during the exchange of messages.
  • Yet another object of the invention is to provide a message management means that generates personalized messages for the transmission to a user who has sent a reply message to a previously transmitted message.
  • the personalization of the message is carried out based on information previously stored in a database and / or user profile data included in the previously received message.
  • Another object of the invention is that the generation process A reply message is simple and convenient for the user to whom an incentive or motivational message was transmitted from the service provider.
  • Still another object of the invention is that the method is capable of processing a large amount of data generated and / or exchanged at high speeds of unidirectional and / or bidirectional interaction.
  • Another object of the invention is to provide a method that can be carried out by means of safe and reliable techniques so that the user is unable to perceive any risk.
  • Still another object of the invention is that the offer of services is with a high quality of service, being perceived by the users, with operational efficiency, at low cost, which, jointly, determine the competitive capacity of the service provider in A demanding market.
  • Another object of the invention is to avoid an increase in the complexity of the telecommunications operator's network infrastructure by the volume of data exchanged in the form of messages with each user and with the set of users, and by the own requirement of quality of service offered by the service provider.
  • Figure 1 shows in a block diagram a message diffusion system according to the invention.
  • a broadcast management module 20 operatively connected to a communication interface 16 from which messages can be sent and received comprising all types of information regardless of their nature (voice, data, images) , video, or the like) to and from a set of telecommunications terminal equipment 1 1, 13 such as a portable telecommunications device connected to a telecommunications network 12 to receive added value services offered by an operator of the network telecommunications and / or a service provider.
  • the manager module 20 is operated by the service provider so that it generates a first message of the short message type, namely, short message service SMS, multimedia message, namely multimedia message service MMS or any other to disseminate it to a group of users previously selected by the manager 20 from among the user profiles stored in a database 14 operatively connected thereto by a communications bus 21, in order to reach a wide range of portable equipment users.
  • the manager 20 may use a selection criterion of an initial group of users such that a user has sent at least one message within a predetermined period of time prior to the instant in which the manager 20 has After the selection process of the initial group of users, the first motivational message will be disseminated.
  • the initially selected users receive the first message, they can carry out at least two actions, reply or not reply to the first message.
  • the database 14 is dynamically updated with information regarding which users of the initially selected have not sent to the manager 20 a response message, said information being stored in the profile of the specific user for subsequent selection processes that the manager 20 could carry out.
  • Manager 20 will carry out a validation procedure, that is, that the reply message meets requirements previously established and stored by manager 20, such as that a message The response has been sent by a selected user and has been received by the communication interface 16 of the manager 20, within the time window established to receive said type of messages, serving as a record in the event being developed. [0028] If the message meets these requirements, the received message will be validated by a validation module 17 of reply messages operatively connected to the manager 20.
  • the validation module 17 comprises a computer operatively connected to the manager 20, so that it executes a control and management program for user participation in an event, event, contest, etc., which is being developed by the service provider. services.
  • the user's profile stored in the database 14, is dynamically updated by the manager 20.
  • the manager 20 automatically generates a second personalized motivational message based on the information contained in the profile stored in the database 14; generated the second messages are disseminated to the group of users whose response messages were validated.
  • Said second motivating message comprises alphanumeric codes such as user identification data, assignment data of new capabilities related to the contest being developed, for example, that the manager 20 will accept from said user a certain number of messages of response in a predetermined period of time. [0034] Consequently, the manager 20 comprises a filtering module
  • the assignment module 15 before assigning successive capacities to the users who continue to participate in successive stages of the contest, read the data stored in the store 19, in the profile of the database 14 to assign each user new capabilities of communication in successive stages of the contest.
  • a prize is assigned to at least one user who has completed all the stages of the contest.
  • the assignment is made automatically by the manager based on the data stored in the store 19, for example, user who has the highest number of validated messages in a predetermined period of time set for in the last stage of the contest.
  • a different metric can be used and, therefore, the criteria used to measure or select the users who pass to the next stage may vary.
  • information obtained at each stage of the process can be understood and based on this metric, the group of users who will receive the following motivational message is selected to continue participating in the event organized by the service provider.

Abstract

Method for sending data messages to portable communication terminals (11, 13) operated respectively by a plurality of users selected to receive motivational messages over a telecommunications network (12) in order to send an allocation message, relating to a prize won, to a user who has completed all of the stages developed by an agent (20) of a service provider.

Description

PROCEDIMIENTO DE DIFUSIÓN DE MENSAJES OBJETO DE LA INVENCIÓN PROCESS OF DISSEMINATION OF MESSAGES OBJECT OF THE INVENTION
[0001] La presente invención se refiere, en general, a un procedimiento de difusión de mensajes y procesamiento de mensajes de respuesta a un mensaje transmitido a un conjunto de terminales telefónicos conectados a una red de telecomunicaciones.[0001] The present invention relates, in general, to a method of broadcasting messages and processing message response to a message transmitted to a set of telephone terminals connected to a telecommunications network.
ESTADO DE LA TÉCNICASTATE OF THE TECHNIQUE
[0002] Es conocido en el estado de Ia técnica que Ia actual estructura de las redes de telecomunicaciones facilita Ia posibilidad de proporcionar nuevos servicios a los abonados a dichas redes.[0002] It is known in the state of the art that the current structure of telecommunications networks facilitates the possibility of providing new services to subscribers to said networks.
[0003] Por ejemplo, un proveedor de servicios difunde un mensaje incentivador y/o pregunta de desafió, en adelante, mensaje a un amplio grupo de clientes y/o abonados, en adelante, usuarios incluidos en una base de datos de un operador de telecomunicaciones y/o del proveedor de servicios, en adelante, proveedor de ser vicios.[0003] For example, a service provider disseminates an incentive message and / or challenge question, hereinafter, a message to a large group of customers and / or subscribers, henceforth, users included in a database of an operator of telecommunications and / or service provider, hereinafter, service provider.
[0004] De entre los usuarios que reciben el mensaje, todos o parte de los mismos envían un mensaje de respuesta que deben ser evaluados por el proveedor de servicios para determinar de entre los mensajes recibidos que usuarios pertenecen al grupo objetivo al que realmente está dirigido el mensaje inicial.[0004] Among the users who receive the message, all or part of them sends a reply message that must be evaluated by the service provider to determine among the received messages that users belong to the target group to which it is actually addressed. the initial message
[0005] El procedimiento descrito conlleva Ia generación de un elevado volumen de tráfico de mensajes desde y hacia los medios del proveedor de servicios, es decir, se entabla un diálogo vía mensajes que deben ser gestionados en un periodo de tiempo predeterminado para cumplir el objetivo último del mensaje inicial, tal como asignar una recompensa a un usuario que ha satisfecho los requisitos que se establecen en el primer mensaje inicial y sucesivos mensajes enviados por el proveedor de servicios.[0005] The procedure described involves the generation of a high volume of message traffic to and from the media of the service provider, that is, a dialogue is initiated via messages that must be managed in a predetermined period of time to meet the objective. last of the initial message, such as assigning a reward to a user who has met the requirements set forth in the first initial message and subsequent messages sent by the service provider.
[0006] La creciente demanda de interacción entre los usuarios y los proveedores de servicios ha ocasionado un crecimiento desmesurado de[0006] The growing demand for interaction between users and service providers has led to an excessive growth of
Ia red de telecomunicaciones que se ha realizado de manera descontrolada y desorganizada en muchos aspectos.The telecommunications network that has been carried out in an uncontrolled and disorganized manner in many aspects.
[0007] A Ia red de telecomunicaciones se Ie requiere aumento de las prestaciones, mayor velocidad, facilidad de utilización, conectividad, movilidad, capacidad de procesamiento del incremento de datos con independencia de Ia naturaleza de los datos transmitidos.[0007] The telecommunications network requires an increase in benefits, greater speed, ease of use, connectivity, mobility, processing capacity of the data increase regardless of the nature of the transmitted data.
[0008] Por tanto, algunos inconvenientes de las estructuras de Ia red de telecomunicaciones son derivados de los nuevos servicios de valor añadido que s proveedores de servicios ofrecen a los usuarios de Ia misma.[0008] Therefore, some drawbacks of the structures of the telecommunications network are derived from the new value-added services that service providers offer their users.
CARACTERIZACIÓN DE LA INVENCIÓNCHARACTERIZATION OF THE INVENTION
[0009] La presente invención busca resolver o reducir uno o más de los inconvenientes expuestos anteriormente mediante un procedimiento de difusión de mensajes como es reivindicado en Ia reivindicación 1 . Realizaciones de Ia invención son establecidas en las reivindicaciones dependientes.[0009] The present invention seeks to resolve or reduce one or more of the drawbacks set forth above by means of a message dissemination procedure as claimed in claim 1. Embodiments of the invention are set forth in the dependent claims.
[0010] Un objeto de Ia invención es proporcionar un procedimiento de difusión de todo tipo de información con independencia de su naturaleza[0010] An object of the invention is to provide a method of dissemination of all types of information irrespective of its nature.
(voz, datos, imágenes, vídeo, o similar) a un conjunto de equipo terminal de telecomunicaciones tal como un dispositivo de telecomunicaciones portable por usuarios y conectables a una red de telecomunicaciones para recibir servicios de valor añadido ofrecidos por un operador de Ia red de telecomunicaciones y/o un proveedor de servicios.(voice, data, images, video, or similar) to a set of telecommunications terminal equipment such as a portable telecommunications device by users and connectable to a telecommunications network to receive value-added services offered by an operator of the network telecommunications and / or a service provider.
[0011] Otro objeto de Ia invención es que el referido procedimiento de difusión de información en forma de mensajes entre los usuarios y el proveedor de servicios sea independiente del tipo de equipo terminal de telecomunicaciones utilizado por el usuario en cada instante, estando conectado operativamente a Ia red de telecomunicaciones durante el intercambio de mensajes.[0011] Another object of the invention is that the said information dissemination procedure in the form of messages between the users and the service provider be independent of the type of telecommunications terminal equipment used by the user at each moment, being operatively connected to The telecommunications network during the exchange of messages.
[0012] Aun otro objeto de Ia invención es proporcionar un medio de gestión de mensajes que genere para Ia transmisión mensajes personalizados a un usuario que ha enviado un mensaje de respuesta a un mensaje anteriormente transmitido. La personalización del mensaje se lleva a cabo en base a información previamente almacenada en una base de datos y/o a datos de perfil del usuario incluidos en el mensaje recibido previamente.[0012] Yet another object of the invention is to provide a message management means that generates personalized messages for the transmission to a user who has sent a reply message to a previously transmitted message. The personalization of the message is carried out based on information previously stored in a database and / or user profile data included in the previously received message.
[0013] Otro objeto de Ia invención es que el procedimiento de generación de un mensaje de respuesta sea sencillo y cómodo para el usuario al que se Ie transmitió un mensaje incentivador o motivador desde el proveedor de servicios.[0013] Another object of the invention is that the generation process A reply message is simple and convenient for the user to whom an incentive or motivational message was transmitted from the service provider.
[0014] Aun otro objeto de Ia invención es que el procedimiento sea capaz de procesar una gran cantidad de datos generados y/o intercambiados a velocidades elevadas de interacción unidireccional y/o bidireccional.[0014] Still another object of the invention is that the method is capable of processing a large amount of data generated and / or exchanged at high speeds of unidirectional and / or bidirectional interaction.
[0015] Otro objeto de Ia invención es proporcionar un procedimiento realizable mediante técnicas seguras y fiables de manera que el usuario sea incapaz de percibir riesgo alguno.[0015] Another object of the invention is to provide a method that can be carried out by means of safe and reliable techniques so that the user is unable to perceive any risk.
[0016] Aun otro objeto de Ia invención es que Ia oferta de servicios sea con una elevada calidad de servicio, siendo percibida por los usuarios, con eficiencia operativa, a coste bajo, que, conjuntamente, determinen Ia capacidad competitiva del proveedor de servicios en un mercado exigente.[0016] Still another object of the invention is that the offer of services is with a high quality of service, being perceived by the users, with operational efficiency, at low cost, which, jointly, determine the competitive capacity of the service provider in A demanding market.
[0017] Otro objeto de Ia invención es evitar un incremento en Ia complejidad de Ia infraestructura de red del operador de telecomunicaciones por el volumen de datos intercambiados en forma de mensajes con cada usuario y con el conjunto de usuarios, y por Ia propia exigencia de calidad de servicio ofrecida por el proveedor de servicios.[0017] Another object of the invention is to avoid an increase in the complexity of the telecommunications operator's network infrastructure by the volume of data exchanged in the form of messages with each user and with the set of users, and by the own requirement of quality of service offered by the service provider.
BREVE ENUNCIADO DE LAS FIGURASBRIEF STATEMENT OF THE FIGURES
[0018] Una explicación más detallada de Ia invención se da en Ia siguiente descripción basada en las figuras adjuntas en las que:[0018] A more detailed explanation of the invention is given in the following description based on the attached figures in which:
[0019] Ia figura 1 muestra en un diagrama de bloques un sistema de difusión de mensajes de acuerdo a Ia invención.[0019] Figure 1 shows in a block diagram a message diffusion system according to the invention.
DESCRIPCIÓN DE LA INVENCIÓNDESCRIPTION OF THE INVENTION
[0020] En relación con Ia figura 1 , un módulo de gestión 20 de difusión conectado operativamente a una interfaz 16 de comunicación desde Ia que se pueden enviar y recibir mensajes comprendiendo todo tipo de información con independencia de su naturaleza (voz, datos, imágenes, vídeo, o similar) hacia y desde un conjunto de equipos terminales 1 1 , 13 de telecomunicaciones tal como un dispositivo de telecomunicaciones portable conectado a una red de telecomunicaciones 12 para recibir servicios de valor añadido ofrecidos por un operador de Ia red de telecomunicaciones y/o un proveedor de servicios.[0020] In relation to Figure 1, a broadcast management module 20 operatively connected to a communication interface 16 from which messages can be sent and received comprising all types of information regardless of their nature (voice, data, images) , video, or the like) to and from a set of telecommunications terminal equipment 1 1, 13 such as a portable telecommunications device connected to a telecommunications network 12 to receive added value services offered by an operator of the network telecommunications and / or a service provider.
[0021] El módulo gestor 20 es operado por el proveedor de servicios de manera que genera un primer mensaje del tipo mensaje corto, a saber, short message service SMS, mensaje multimedia, a saber, multimedia message service MMS o cualquier otro para difundirlo a un grupo de usuarios seleccionados previamente por el gestor 20 de entre los perfiles de usuario almacenados en una base de datos 14 conectada operativamente al mismo mediante un bus de comunicaciones 21 , con el fin de llegar a un amplio sector de usuarios de equipos portables. [0022] Por ejemplo, el gestor 20 puede utilizar un criterio de selección de un grupo inicial de usuarios tal como que un usuario haya envío de al menos un mensaje dentro de un predeterminado periodo de tiempo anterior al instante en el que el gestor 20 lleva a cabo el proceso de selección del grupo inicial de usuarios al que se les difundirá el primer mensaje de motivación.[0021] The manager module 20 is operated by the service provider so that it generates a first message of the short message type, namely, short message service SMS, multimedia message, namely multimedia message service MMS or any other to disseminate it to a group of users previously selected by the manager 20 from among the user profiles stored in a database 14 operatively connected thereto by a communications bus 21, in order to reach a wide range of portable equipment users. [0022] For example, the manager 20 may use a selection criterion of an initial group of users such that a user has sent at least one message within a predetermined period of time prior to the instant in which the manager 20 has After the selection process of the initial group of users, the first motivational message will be disseminated.
[0023] Con el primer mensaje de motivación se avisa a un conjunto de usuarios que el proveedor de servicios que gobierna y controla el gestor 20 iniciará un procedimiento de adjudicación, por ejemplo, de un premio.[0023] With the first motivational message, a set of users is notified that the service provider that governs and controls the manager 20 will initiate a procedure for awarding, for example, a prize.
[0024] Una vez que los usuarios inicialmente seleccionados reciben el primer mensaje, puede llevar a cabo al menos dos acciones, contestar o no responder al primer mensaje.[0024] Once the initially selected users receive the first message, they can carry out at least two actions, reply or not reply to the first message.
[0025] Si el referido usuario no envía un primer mensaje de respuesta en un primer periodo de tiempo fijado por el gestor 20, Ia base de datos 14 es dinámicamente actualizada con información relativa a que usuarios de los inicialmente seleccionados no han enviado al gestor 20 un mensaje de respuesta, siendo almacenada dicha información en el perfil del usuario concreto para posteriores procesos de selección que pudiera llevar a cabo el gestor 20.[0025] If said user does not send a first response message in a first period of time set by the manager 20, the database 14 is dynamically updated with information regarding which users of the initially selected have not sent to the manager 20 a response message, said information being stored in the profile of the specific user for subsequent selection processes that the manager 20 could carry out.
[0026] Por otro lado, si el usuario envía un primer mensaje alfanumérico de respuesta a un número telefónico especificado en el primer mensaje motivador y relativo al gestor 20.[0026] On the other hand, if the user sends a first alphanumeric response message to a telephone number specified in the first motivational message and related to the manager 20.
[0027] El gestor 20 llevará a cabo un procedimiento de validación, es decir, que el mensaje de respuesta cumple requisitos previamente establecidos y almacenados por el gestor 20, tal como que un mensaje de respuesta ha sido enviado por un usuario seleccionado y ha sido recibido por Ia interfaz de comunicación 16 del gestor 20, dentro de Ia ventana de tiempo establecida para recibir dicho tipo de mensajes, sirviendo de registro en el evento que se está desarrollando. [0028] Si el mensaje cumple dichos requisitos, el mensaje recibido será validado por un módulo de validación 17 de mensajes de respuesta conectados operativamente al gestor 20.[0027] Manager 20 will carry out a validation procedure, that is, that the reply message meets requirements previously established and stored by manager 20, such as that a message The response has been sent by a selected user and has been received by the communication interface 16 of the manager 20, within the time window established to receive said type of messages, serving as a record in the event being developed. [0028] If the message meets these requirements, the received message will be validated by a validation module 17 of reply messages operatively connected to the manager 20.
[0029] Por ejemplo, el módulo de validación 17 comprenden un ordenador conectado operativamente al gestor 20, de manera que ejecuta un programa de control y gestión de participación de usuarios en un acontecimiento, evento, concurso, etc, que está desarrollando el proveedor de servicios.[0029] For example, the validation module 17 comprises a computer operatively connected to the manager 20, so that it executes a control and management program for user participation in an event, event, contest, etc., which is being developed by the service provider. services.
[0030] Una vez que el primer mensaje de respuesta recibido ha sido validado, el perfil del usuario, almacenado en Ia base de datos 14, es dinámicamente actualizado por el gestor 20.[0030] Once the first response message received has been validated, the user's profile, stored in the database 14, is dynamically updated by the manager 20.
[0031] Una vez que un conjunto de mensajes de respuesta recibidos por el gestor 20 han sido validados, se desarrolla Ia siguiente etapa del evento.[0031] Once a set of response messages received by the manager 20 have been validated, the next stage of the event is developed.
[0032] Por ejemplo, el gestor 20 vuelve a generar automáticamente un segundo mensaje motivador personalizado basándose en Ia información contenida en el perfil almacenado en Ia base de datos 14; generados los segundos mensajes son difundidos al grupo de usuarios cuyos mensajes de respuesta fueron validados.[0032] For example, the manager 20 automatically generates a second personalized motivational message based on the information contained in the profile stored in the database 14; generated the second messages are disseminated to the group of users whose response messages were validated.
[0033] Dicho segundo mensaje motivador comprende códigos alfanuméricos tal como datos de identificación del usuario, datos de asignación de nuevas capacidades relacionadas con el concurso que se está desarrollando, por ejemplo, que el gestor 20 aceptará de dicho usuario un determinado número de mensajes de respuesta en un predeterminado periodo de tiempo. [0034] Consecuentemente, el gestor 20 comprende un módulo de filtrado[0033] Said second motivating message comprises alphanumeric codes such as user identification data, assignment data of new capabilities related to the contest being developed, for example, that the manager 20 will accept from said user a certain number of messages of response in a predetermined period of time. [0034] Consequently, the manager 20 comprises a filtering module
18 para restringir el número de mensajes de respuesta recibidos desde un usuario determinado.18 to restrict the number of response messages received from a given user.
[0035] Por tanto, las posibilidades de éxito de dicho usuario en el concurso que se está desarrollando aumentan, siendo transmitido al usuario la probabilidad de obtener un resultado positivo dentro de un mensaje motivador posterior, por ejemplo, usted pasa a Ia siguiente etapa del concurso.[0035] Therefore, the chances of success of said user in the contest being developed increase, being transmitted to the user the probability of obtaining a positive result within a subsequent motivating message, for example, you go to the next stage of the contest.
[0036] Todos los mensajes de respuesta recibidos sucesivamente desde los usuarios cuyos mensajes de respuesta han sido validados por el validador 17 del gestor 20 son almacenados en un módulo de almacenamiento 19 de datos conectados operativamente al gestor 20.[0036] All response messages received successively from users whose response messages have been validated by the validator 17 of the manager 20 are stored in a data storage module 19 operatively connected to the manager 20.
[0037] El módulo de asignación 15 antes de asignar sucesivas capacidades a los usuarios que continúan participando en sucesivas etapas del concurso, leen los datos almacenados en el almacenador 19, en el perfil de Ia base de datos 14 para asignar a cada usuario nuevas capacidades de comunicación en etapas sucesivas del concurso.[0037] The assignment module 15 before assigning successive capacities to the users who continue to participate in successive stages of the contest, read the data stored in the store 19, in the profile of the database 14 to assign each user new capabilities of communication in successive stages of the contest.
[0038] Una vez que todas las etapas del concurso se han desarrollado, un premio es asignado a al menos un usuario que ha completado todas las etapas del mismo. La asignación es realizada automáticamente por el gestor basándose en los datos almacenados en el almacenador 19, por ejemplo, usuario que tiene el mayor número de mensajes validados en un predeterminado periodo de tiempo fijado para en Ia última etapa del concurso. [0039] Se ha de observar que en cada etapa del proceso desarrollado por el gestor se puede utilizar una métrica diferente y, por tanto, el criterio utilizado para medir o seleccionar los usuarios que pasan a Ia siguiente etapa puede variar. Por métrica se puede entender información obtenida en cada etapa del proceso y basándose en dicha métrica se selecciona el grupo de usuarios que recibirán el siguiente mensaje motivador para que continúen participando en el evento organizado por el proveedor de servicios.[0038] Once all the stages of the contest have been developed, a prize is assigned to at least one user who has completed all the stages of the contest. The assignment is made automatically by the manager based on the data stored in the store 19, for example, user who has the highest number of validated messages in a predetermined period of time set for in the last stage of the contest. [0039] It should be noted that at each stage of the process developed by the manager, a different metric can be used and, therefore, the criteria used to measure or select the users who pass to the next stage may vary. By means of metrics, information obtained at each stage of the process can be understood and based on this metric, the group of users who will receive the following motivational message is selected to continue participating in the event organized by the service provider.
[0040] La realización establecida en esta memoria se presenta como Ia mejor explicación de Ia presente invención y su aplicación práctica y para permitir de ese modo que los expertos en Ia técnica pongan en práctica y utilicen Ia invención. [0040] The embodiment set forth herein is presented as the best explanation of the present invention and its practical application and thus allowing those skilled in the art to put into practice and use the invention.

Claims

REIVINDICACIONES
1. Procedimiento de distribución de mensajes de datos a terminales (11 , 13) de comunicaciones portables operados respectivamente por una pluralidad de usuarios seleccionados para recibir mensajes motivadores a través de una red de telecomunicaciones1. Procedure for distributing data messages to portable communications terminals (11, 13) respectively operated by a plurality of users selected to receive motivational messages through a telecommunications network
(12); caracterizado por que comprende los pasos de:(12); characterized in that it comprises the steps of:
- difusión de un primer mensaje motivador desde un módulo gestor (20) a cada uno de los usuarios seleccionados basándose en un criterio de mensajes que han enviado en un predeterminado periodo de tiempo anterior al primer mensaje motivador,- dissemination of a first motivating message from a manager module (20) to each of the selected users based on a criterion of messages that they have sent in a predetermined period of time prior to the first motivating message,
- envío de un primer mensaje de respuesta al primer mensaje motivador recibido desde el terminal (11 , 13) portable dentro de una ventana de tiempo establecida en el primer mensaje motivador,- sending a first response message to the first motivational message received from the portable terminal (11, 13) within a time window established in the first motivational message,
- validación de los mensajes de respuesta recibidos por el módulo gestor (20),- validation of the response messages received by the management module (20),
- difusión de un segundo mensaje motivador a aquellos terminales (11 , 13) de usuario cuyo mensaje de respuesta ha sido validado por el gestor (20).- dissemination of a second motivating message to those user terminals (11, 13) whose response message has been validated by the manager (20).
2. Procedimiento de acuerdo a Ia reivindicación 1 ; caracterizado por que comprende además:2. Procedure according to claim 1; characterized in that it also includes:
- transmisión de un mensaje de asignación, relativo a Ia obtención de un premio, a un usuario que ha completado todas las etapas desarrolladas basándose en Ia validación de los mensajes de respuesta recibidos por el gestor (20). - transmission of an assignment message, related to obtaining a prize, to a user who has completed all the stages developed based on the validation of the response messages received by the manager (20).
3. Medio de almacenamiento legible por ordenador que almacena códigos de programas para hacer que el ordenador del proveedor (20) de servicios realice las etapas del procedimiento según cualquiera de Ia reivindicación 1 o 2. 3. Computer-readable storage medium that stores program codes to make the service provider's computer (20) perform the steps of the procedure according to any one of claim 1 or 2.
PCT/ES2008/070121 2008-06-20 2008-06-20 Method for broadcasting messages WO2009153364A1 (en)

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Citations (4)

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Publication number Priority date Publication date Assignee Title
WO2002045384A2 (en) * 2000-11-29 2002-06-06 Agency.Com Limited Wireless communication system for a quiz game
WO2006002076A2 (en) * 2004-06-15 2006-01-05 Tekelec Methods, systems, and computer program products for content-based screening of messaging service messages
US20070270160A1 (en) * 2006-05-19 2007-11-22 Karl Georg Hampel Traffic-synchronized location measurement
EP1903830A1 (en) * 1999-11-01 2008-03-26 White. Cell, Inc. Cellular data system security method

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* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1903830A1 (en) * 1999-11-01 2008-03-26 White. Cell, Inc. Cellular data system security method
WO2002045384A2 (en) * 2000-11-29 2002-06-06 Agency.Com Limited Wireless communication system for a quiz game
WO2006002076A2 (en) * 2004-06-15 2006-01-05 Tekelec Methods, systems, and computer program products for content-based screening of messaging service messages
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