The performance (e.g., in terms of selection rates, conversion rates, revenues, profits, etc.) of different ad landing pages may be evaluated and compared by (i) for a given ad or collection of ads, serving the ad with the different ad landing pages (e.g., by rotating through the ad landing pages), and...http://www.google.fr/patents/US7523087?utm_source=gb-gplus-shareBrevet US7523087 - Determining and/or designating better ad information such as ad landing pages
Determining and/or designating better ad information such as ad landing pages