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(12) United States Patent

Rhoads

(io) Patent No.: (45) Date of Patent:

US 7,751,596 B2 *Jul. 6, 2010

(54) METHODS AND ARRANGEMENTS

EMPLOYING DIGITAL CONTENT ITEMS

(75) Inventor: Geoffrey B. Rhoads, West Linn, OR (US)

(73) Assignee: Digimarc Corporation, Beaverton, OR (US)

( * ) Notice: Subject to any disclaimer, the term of this patent is extended or adjusted under 35 U.S.C. 154(b) by 0 days.

This patent is subject to a terminal disclaimer.

(21) Appl.No.: 12/350,816

(22) Filed: Jan. 8, 2009

(65) Prior Publication Data

US 2009/0125607 Al May 14, 2009

Related U.S. Application Data

(60) Division of application No. 11/039,720, filed on Jan. 19, 2005, now Pat. No. 7,515,733, which is a continuation of application No. 10/821,414, filed on Apr. 9, 2004, now Pat. No. 7,035,427, which is a continuation of application No. 09/545,174, filed on Apr. 6, 2000, now Pat. No. 6,775,392, which is a continuation of application No. 08/746,613, filed on Nov. 12, 1996, now Pat. No. 6,122,403.

(51) Int. CI.

H04K1/00 (2006.01)

(52) U.S. CI 382/115

(58) Field of Classification Search 382/100,

382/232; 380/28-30, 54-55, 200, 202, 203, 380/217; 705/50, 57, 58, 59; 707/1, 19; 713/167, 176, 179; 715/515, 516 See application file for complete search history.

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Methods and arrangements for identifying content, and employing such identification, are detailed. One method embeds a plural-bit digital watermark into content, but first checks to see if the content is previously watermarked. Another method applies a digital watermark detection procedure to only a sub-portion of a digital content item. Yet another arrangement involves plural-portion content, where one portion is watermarked with first data governing its rights management, and another portion is watermarked with second data governing its rights management. Still another method concerns distribution of content items, where each is watermarked with a unique ID as part of the distribution process. Yet another method concerns deriving an identifier from content, and using the content to access related metadata from a remote computer system. Still other methods concern arrangements for recognizing content, and then providing links to information about the content creator, etc., in response. A variety of other technologies and improvements are also detailed.

87 Claims, 51 Drawing Sheets

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GENERATE OR SYNTHESIZE N "RANDOM" INDEPENDENT SIGNALS WITH ROUGHLY GAUSSIAN DISTRIBUTION ABOUT SOME MEAN VALUE, WHERE SIGNALS HAVE EQUAL EXTENT AND DIGITAL SPACING OF ORIGINAL DIGITAL SIGNAL OR_IMAGE

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APPLY DIGITAL FILTER WHICH ATTENUATES
BOTH LOW AND HIGH FREQUENCIES, LEAVING
I MIDDLE-RANGE FREQUENCIES LARGELY INTACT

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CONDENSE N RANDOM SIGNALS TO A LOWEST
ACCEPTABLE BIT VALUE IF MEMORY OR
STORAGE SPACE IS AT A PREMIUM

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ADD ALL RANDOM IMAGES TOGETHER WHICH HAVE A CORRESPONDING '1' IN THEIR ASSOCIATED BIT-PLACE-VALUE OF THE N-BIT IDENTIFICATION WORD, CALL THIS THE BASE COMPOSITE SIGNAL OR IMAGE

EXPERIMENT VISUALLY WITH GAIN AND GAMMA APPLIED TO BASE COMPOSITE SIGNAL OR IMAGE, ADDING THIS TO ORIGINAL DIGITAL SIGNAL OR IMAGE, AND DETERMINING THE ACCEPTABLE PERCEIVED NOISE LEVEL

APPLY FOUND GAIN AND GAMMA TO BASE COMPOSITE,
ADD TO ORIGINAL, THEN CALL THIS
THE DISTRIBUTABLE SIGNAL OR IMAGE

STORE AWAY AND SECURE ORIGINAL SIGNAL OR IMAGE, ALONG WITH N-BIT IDENTIFICATION WORD AND THEN RANDOM SIGNALS

SELL OR DISTRIBUTE THE DISTRIBUTABLE SIGNAL OR IMAGE

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